TractorAdvisor.com Educates the Do-It-Yourself Property Owner

Today’s rural property owners are much like yesterday’s pioneers – fiercely independent and connected to their land. In a recent Market Directions survey, more than 80% of rural property owners said they do outdoor tasks on their acreage themselves most of the time. But, they often need a tractor to help complete these tasks. For the first-time tractor buyer, the process of choosing the right tractor is often daunting.

To that end, Massey Ferguson has created TractorAdvisor.com for the “do-it-yourself” rural lifestyler. This easy-to-use website is a one-stop source for consumers to learn about tractors, and based on their specific jobs and property type, find their perfect sub-compact, compact or economical utility tractor under 65 horsepower. TractorAdvisor.com features ‘Find Your Tractor Match,’ an exciting tool that guides visitors through a series of simple questions about the jobs they want to tackle on their property. The answers are matched to the specific Massey Ferguson tractors and attachments needed to get those jobs done best. The website helps prepare the soon-to-be tractor owner to visit a local dealer. The results of your research on TractorAdvisor.com can be printed or emailed to use as a base for discussion.

“In these uncertain times, many consumers are empowering themselves to take on the many challenges related to their property,” said Doug Griffin, VP North America Marketing for AGCO. “We know that farmers and rural property owners feel great pride being connected to the land, and we share that passion. The anticipation and exhilaration of driving a tractor, and the economic benefit of doing tasks themselves is a strong incentive to owning one. It is our responsibility to ensure that customers get the right product that provides exceptional value over time. TractorAdvisor.com is the one-stop-shop that enables Massey Ferguson perspective and actual customers to conduct that important research.”

TractorAdvisor.com puts users directly into a rural landscape and is full of valuable information that’s key to gaining familiarity with tractors. In the Tractors101 section, consumers can learn tractor terminology and get to know the tractor platform and controls. Handy checklists are available with the top 10 questions to ask when buying a tractor. A printable tractor testdrive checklist is a resource that tractor buyers can use to set their priorities and rank the models they test-drive for easy comparison. The site also features a dealer locator, as well as links to tractor-owner community forums and product reviews, and the relationship with TractorAdvisor.com doesn’t end with a tractor purchase as the site also provides maintenance tips and how-to guides for common jobs around the acreage and small farm. Whether one’s roots are from the farm or the city, tractoradvisor.com is an effective learning tool for those looking for their first tractor, and it is a solid resource to help existing tractor owners to get the most out of their tractor purchase.

For the rural property owner, a tractor is an investment that delivers real value, useful for mowing and mulching, tilling, hauling, driveway maintenance, stump removal, snow clearing and more. A tractor is vital for those with animals, livestock and larger acreages as well. Selecting the proper tractor for both immediate and long-term needs is essential to not only getting the most value out of the tractor, but critical to ensuring you have the right tractor to give you the most enjoyment in doing the work.

For more information about finding and getting the most from your compact tractor contact your local Massey Ferguson dealer, Abele Tractor & Equipment Co., at 518-438-4444 and 72 Everett Road in Albany, NY. And don't forgot the year-end prices and 0% for 72 months financing on all Massey Ferguson compact and sub-compact tractors.

www.abeletractor.com

Massey Ferguson: Putting the Joy in Yard Work

Americans truly have a love affair with their land. Today, homeowners are taking pride in caring for their lawn and landscaping; and with affordable tools, more people are doing it themselves. A 2007 National Gardening Association survey showed that 55 million American households do their own lawn care, and 31 million households install their own landscaping. And, buying trends show consumers spent more than $35 billion on lawn and garden products last year.

“I think we are going to see even more growth in these two segments in the next few years,” says Bruce Butterfield, Research Director for the National Gardening Association. “The tightening economy will cause a shift from homeowners hiring lawn and landscaping services to doing the work themselves.”

For the do-it-yourself outdoor enthusiast, yard and landscaping improvements and general maintenance can be daunting tasks. Using the right tools makes a difference in how enjoyable and easy the work will be. In fact, a subcompact tractor is one of the most versatile and agile tools a landowner should purchase. Whether it’s general lawn care, moving mulch, brick or rocks, clearing debris or brush, or building a retaining wall, Massey Ferguson ’s new line of subcompact tractors brings working outdoors to a whole new level in all-around function, comfort, style, convenience and versatility. Massey Ferguson is here to help put “joy” into the work by making it easier.

With over 160 years of experience in tractor innovation from professional farmers to weekend warriors, Massey Ferguson has created a line of subcompact tractors that look, respond and work like traditional full size tractors while still offering the consumer the agility and affordability of a subcompact tractor. Using the range of versatile attachments – mower, rotary broom, loader, backhoe, or snow blower – you can accomplish numerous outdoor with the new subcompact 22.5 hp GC2400 and GC2410 and the 25 hp GC2600 and GC2610 models.

“We know our customers are serious about the work they are doing, including digging ponds, heavy lifting, blowing and sweeping snow, or getting into tight spaces on a job site,” says Chris Box, marketing specialist, Compact & Commercial Equipment for Massey Ferguson . “It’s why we’ve made them even better with new styling and a more user friendly design. The right features make the work easier and more enjoyable.”

The new styling includes an even wider operator platform for added leg room and logically placed controls in addition to its current luxury seat. The brake pedal placement on the left side frees up space for the side-by-side hydrostatic pedals. And, the dash has been reconfigured to offer more and easier to read, illuminated analog functions for tachometer, fuel and engine coolant gauge.

“While other subcompacts look and perform like bigger versions of garden tractors, the GC Series tractors are simply smaller versions of a big tractor. There is a difference, and with these new models, we have made the difference even greater,” Box says.

Life is stressful enough, but time spent working on the land shouldn’t be. As you consider the work you want to do, remember Massey Ferguson and Abele Tractor & Equipment Co. are here to help find the perfect tractor for you.

And remember until June 30, 2009, you can get your new sub-compact tractor with 0% financing for 72 months. That's six years no interest! Call 518-438-4444 or stop by 72 Everett Road in Albany, New York today.

www.abeletractor.com

0% for 72 Months on Massey Ferguson Sub-Compacts

Meet your perfect match. Especially when we’re talking about tractors that are so versatile, comfortable and easy to operate you can’t help but love ’em. The Massey Ferguson GC2410 at 22.5 HP and the GC2610 at 25 HP even come with loader and backhoe standard. But all models feature the roomiest operator platform in their class, with more leg room, a more comfortable seat, logically placed controls and even cruise control.

Interested? We have no doubt you’ll be happy together.

Stop in today and ride one for yourself. We’ve got plenty of rooms to really put these tractors through the paces. Call 518-438-4444 soon before this offer ends March 31, 2009!

As a full-service Massey Ferguson dealer, Abele Tractor & Equipment Co. offers knowledgeable sales associates, factory-certified technicians, an extensive in-stock parts inventory and a large selection of new tractors.